About Us
At #paid, we’re on a mission to empower creators to do what they love—create. Our marketplace connects vetted creators with some of the world’s most iconic brands, like McDonald’s, Samsung, and Disney, fostering authentic collaborations that drive real business results. We’ve built a marketplace that solves big challenges in the creator ecosystem, from fair pricing to algorithmic matching and content usage rights, ensuring every partnership is seamless and impactful.
With our proprietary technology and an unwavering commitment to trust and transparency, we’re revolutionizing the way brands and creators come together to make magic. Rated #1 for customer support and managed services, #paid is leading the creator marketing space. Through innovative technology and a team of ambitious humans, we're transforming the future of the creator economy.
The Role
#paid is seeking a Strategy Lead to join our Strategy team as an individual contributor. You'll own the development of winning proposals for our largest and most complex opportunities, working cross-functionally with Sales, Paid Media, Measurement, and Client Experience. You'll also build direct relationships with a select number of strategic accounts—extending our value beyond the point of sale and helping clients find scalable, ongoing success.
This is a high-output IC seat with no formal management responsibility. You'll be expected to bring a strong point of view, support your peers informally, and help raise the bar for the team's craft.
Key Responsibilities
- Lead strategic development of RFP responses using data-driven insights to build compelling solutions
- Present creator strategies in pitch meetings with clients and agencies; present both in-person and virtually (work travel required)
- Own a select number of strategic accounts, serving as a trusted advisor and identifying growth opportunities
- Partner with Sales, Paid Media, Measurement, and Client Experience throughout sales, campaign execution, and performance reporting
- Stay ahead of emerging market trends and platform evolutions; translate these into sharper proposal work
- Build scalable materials (narratives, pitch deck templates, playbooks) as directed by the Director of Strategy
- Offer informal peer feedback on proposal approach and creative direction
- Manage expectations with internal and external stakeholders
To Be Successful, You'll Need
- Excellent written and verbal communication skills
- Strong storytelling and presentation skills
- Design and deck-building proficiency
- Ability to leverage AI tools to inform and accelerate creative process
- Robust understanding of media planning and buying
- Data-driven decision-making approach
- Strong creative acumen and problem-solving skills
- Ability to manage multiple projects simultaneously under tight deadlines
- Comfortable owning ambiguous, high-stakes proposals independently
About You
You have meticulous attention to detail and a commitment to excellence. You're proactive about staying ahead of market trends and translating them into actionable strategy. You work collaboratively across functions without requiring formal authority. You're energized by complex, high-stakes work and thrive in a fast-paced environment where you can make a direct impact on client success and company growth.
How You'll Spend Your Time: 70% individual contributor RFP and proposal work, 15% strategic account ownership and peer collaboration, 15% contributing to scalable materials and internal process support.
