About Companial

Companial is a Microsoft-focused Cloud Solutions Provider (CSP) distributor, an indirect provider that empowers a growing network of channel partners across North America to deliver Microsoft cloud solutions to their customers. As an upstart in the North American market, Companial brings deep European expertise and a partner-first philosophy to a high-growth region. Our Canadian channel partner community of 300–400 partners is at the heart of our expansion strategy, and this role is central to making that growth happen.

The Opportunity

We are looking for a driven, entrepreneurial Regional Marketing Manager to be our first and sole marketer in North America. This is a rare opportunity to build the marketing function for North America from the ground up; co-shaping strategy, owning execution, and making a visible impact at a company in growth mode. You will be equally comfortable crafting a demand generation campaign, analyzing digital performance, and walking the floor at a partner event. You will own the full local marketing remit: brand presence, digital channels, partner engagement, content, and communications.

What You'll Do

Channel Partner Engagement

Develop or localize and execute marketing programs that drive engagement, loyalty, and growth across Companial's North Americanchannel partner network.

Develop or localize and execute marketing programs to drive interest and generate leads to contribute to our recruitment targets for new members.

Work closely with Companial Global Marketing to represent the NA voice in the development of unitied marketing programs to drive pipeline growth for our priority propositions

Create co-marketing opportunities, campaigns, and resources that help partners grow their Microsoft cloud business.

Plan, develop and localize and execute events, webinars, newsletters, and communication touchpoints throughout the year delivering our members the Information Services as part of the Membership.
Build a partner community presence; fostering connection, knowledge-sharing, and Companial brand affinity among the 300–400 partner network contributing in churn reduction among our members

Digital Presence & Performance

Audit, optimize, and grow Companial's digital footprint in NA; website, LinkedIn, email marketing, and other relevant channels.

Develop and execute an Agentic and Search Engine Optimization and Marketing (ASE, SEO and SEM) strategy to increase organic visibility and inbound interest from potential partners.

Own the content calendar: blog posts, case studies, social media, email campaigns, and partner-facing collateral, leveraging centrally developed assets and contribute with regional specifics

Track, analyze, and report on digital KPIs; continuously testing and iterating to improve performance. Work in close collaboration with the central team to align and benchmark.

Brand & Communications

Serve as the steward of the Companial brand in North America, ensuring consistency across all channels and touchpoints.

Translate global marketing strategies and assets for the North American market context and partner audience.

Draft compelling copy for campaigns, partner communications, presentations, and thought leadership content.

Collaborate with the global Companial marketing team and align North American efforts with broader initiatives.

Strategy & Reporting

Define quarterly marketing priorities and KPIs; track performance against goals and report results to leadership.

Manage the North America marketing budget efficiently, maximizing ROI across programs and channels.

Stay on top of Microsoft partner ecosystem trends, competitive landscape, and channel marketing best practices.

Identify and recommend new tools, platforms, and tactics to accelerate partner growth.

What You Bring

Must-Have Experience & Skills

3 to 6 years of B2B marketing experience, ideally in technology, SaaS, or the Microsoft partner ecosystem.

Demonstrated ability to build and execute marketing programs independently; you don't wait for direction.

Strong digital marketing skills: email marketing platforms (HubSpot, Mailchimp, Microsoft D365 or similar), Microsoft Co-Pilot or other LMM’s, LinkedIn, CMS/website management, and analytics tools (Google Analytics, etc.).

Excellent written and verbal communication skills; you write clearly, compellingly, and on-brand.

Experience marketing to or through channel partners, resellers, or a partner/VAR ecosystem is a strong asset.

Comfortable with data: you use metrics to make decisions, not just to report them.
You live in Toronto area since the heart of the market lies here

Nice to Have

Familiarity with the Microsoft Cloud Partner Program (MCPP), CSP model, or Microsoft licensing ecosystem.

Experience working at or with an indirect CSP provider, distributor, or MSP.

Bilingual (English/French) — an asset given Canada's bilingual business environment.

Graphic design proficiency (Canva, Adobe Creative Suite) for creating partner-facing materials.

Experience running small-scale events or partner summits.

What you get

Compensation range: $ 80K to $ 110K annually

Health Benefits

RRSP Matching Plan

Remote working (occasional in-office meetings)

3 weeks of vacation

Coverage of home internet and mobile phone expenses

Required: passport and valid drivers license

Remote Marketing Jobs at Companial